Tuesday, July 21, 2009

Moving on up, out and over

This is a clever way for a van line to get press: Through a PR provider, United Van Lines has released state-by-state data for incoming and outgoing rentals, which provides a telling mid-year snapshot of moving trends in 2009.

I have uploaded the data to my Box account, so come and get it - this link opens an Excel spread sheet with the state-by-state data.

Michigan is bleeding people, while Washington, D.C. is raking them in. Missouri is just about breaking even.

Here is the press release:

For those on the move in 2009, the Western region has maintained its position as a popular destination, while many states in the Great Lakes region continue outbound moving trends. The findings are among the results of the United Van Lines 2009 mid-year migration study, which tracks where its customers moved from and their most popular destinations.

United has tracked shipment patterns annually on a state-by-state basis since 1977. The findings are based on 60,520 interstate household moves handled by United among the 48 contiguous states and Washington, D.C., from January through June 2009. United classifies the states as “high inbound” (55% or more of moves going into a state), “high outbound” (55% or more of moves going out of a state) or “balanced.”

Three out of the top five high-outbound states were located in the Great Lakes region. Michigan (70.0%) maintained its status as the top outbound state, up more than 2.0 percentage points since January 2009. Illinois(58.3%) came in third and maintained its position as an outbound state since 1977, while Indiana (57.2%) ranked fourth and continued its 15-year trend.

The District of Columbia (63.8%) maintained its position as the most popular inbound destination, up 1.5 percentage points in the past six months, and a clear winner ahead of Oregon (59.3%), which has experienced high-inbound migration for 21 consecutive years. Other high-inbound Western states included Nevada (57.7%) capturing fourth place and Wyoming (57.5%) coming in as the fifth highest inbound state.


Pic from ebook strategies.

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